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The Perfect Pair of Jeans
We came up with this idea: Arthur Elliott is like the perfect pair of jeans.
Just the right amount of give; not stiff, not loose — comfortable, easy; so simple that you begin to see just how complex they really are. Custom.
Like any creative agency, we know who we are. And much like any creative agency, and arguably any denim shop, there were more than a few steps to this process.
But — we don’t sell jeans. We’re a creative agency. A HYPERLOCAL creative agency at that. So, when we came across a hyperlocal company that MAKES custom jeans…you can imagine our excitement.
Maybe this post is an opportunity to tell you about a brand that gets us excited, or maybe it’s an excuse to tell you that we could be your perfect fit.
Either way, here’s the story:
There’s an intimacy between community and the creative inner workings of craft that come together to form a product that is hyper-relevant to today’s consumer. Take vintage sewing machines and custom-made jeans for example. Yeah — cool, right?
Otherwise known as Raleigh Workshop in North Carolina, these ‘jeansmiths’ use their magic hands and vintage sewing machines to create a wholly custom experience. The makers autograph their work and are paid hourly, not by the piece, giving them the freedom and TIME to find, fix and truly design a one-of-a-kind piece for each customer. The craftsmanship honored and delivered heralds back to the halcyon days when “Made in America” meant quality. But don’t just take our word for this hyperlocal gem in our neck of the woods; check out more of their story.
