Turn a healthcare revolution into a brand built to grow.
The Challenge
OnMed’s CareStation is a breakthrough in hybrid care—a self-contained clinic placed inside grocery stores, airports, and campuses. No long waits. No barriers. No red tape.
But this wasn’t just a product debut. It was a mission: scale compassionate, accessible care to underserved communities nationwide. That required more than awareness. It needed understanding, belief, and brand adoption—locally and nationally.
Our Strategy
Turn a healthcare revolution into a brand built to grow.
- Messaging That Matters
“No waiting rooms.” “Care that meets you where you are.” We reframed OnMed’s offering as a right, not a luxury—across every platform. - Multi-Location Content
System Scalable messaging tailored by geography—from rural Mississippi to metro Orlando. Every market, every voice, respected. - Human-Centered Social
Strategy Developed content for LinkedIn, Meta, and more—anchored in trust, innovation, and compassion. - Platform + Playbook
Built internal tools to support real-time local publishing, response, and activation—backed by campaign-ready creative. - Advocacy Through Storytelling
Highlighted voices of clinicians, patients, and partners to build credibility and momentum.
