Martix Frame USA

Visual Display Systems / Retail & Environmental Design

  • Brand Strategy
  • Dealer Program Design
  • Digital Experience
  • Messaging Architecture
  • Sales Enablement
  • Trade Show Activation

From Supplier to Solution, Showing Up Beautifully in Every Location.

The Challenge

Matrix Frame builds stunning illuminated display systems used in showrooms, stadiums, retail flagships, and more. But while the product delivered visually, the brand was under-leveraged.

Matrix Frame was too often spec’d as a vendor, not seen as a partner. With a growing dealer network and enterprise demand rising, they needed a brand and marketing system that could match the scale, flexibility, and speed their clients required.

Our Strategy

Turn a premium product into a scalable platform.

  • Strategic Repositioning
    From lightbox provider to visual partner for multi-location brands—focused on consistency, speed, and simplicity.
  • Multi-Audience Messaging
    Tailored by vertical (retail, auto, cultural) and buyer type—from creative leads to procurement teams.
  • Dealer Program Redesign
    Brand-compliant sales decks, pricing tools, visual assets, and templates—ready for field use, anytime, anywhere.
  • Trade Show as Showcase
    Designed a booth built entirely from Matrix Frames—repurposable for regional activations and dealer demos.
The Results

Matrix Frame now shows up like the strategic partner it is.

  • Refreshed dealer program deployed across regions
  • Improved lead quality via new digital experience and SEM strategy
  • Messaging platform built for enterprise, agency, and architect audiences
  • Field teams equipped with flexible tools for every scale of project
  • Clear answer to “Why Matrix Frame?”—for one location or 1,000
Why It Matters

Matrix Frame solved visual consistency at scale. We built the brand to match. With clear messaging, scalable creative systems, and enablement tools, Matrix Frame can now support national brands the way they support spaces: beautifully, flexibly, and at full scale.